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Category «Secrets of audio design and perfumery»

Neural networks in perfumery: can AI pick a fragrance from a playlist?

AI pick a fragrance

AI is becoming surprisingly human-like when it comes to capturing emotions. Recent experiments suggest it can even pair fragrances with music, recognizing subtle emotional connections. Imagine your playlist automatically inspiring a matching perfume — a concept now within reach, thanks to neural networks trained on sensory analytics. Algorithms are learning to interpret moods from melodies, …

Soundscape for business

Dynamic sound engagement

In the dynamic world of business, sound plays a crucial yet often overlooked role in shaping customer experiences. Companies are increasingly realizing the significance of integrating sound into their brand identity to enhance emotional connections with consumers. The way a brand sounds can influence customer perceptions, creating lasting impressions that impact decision-making. As a result, …